Video Archives
A Collection of Video Trainings From Our Team & Partners
Old School Website Critiques - Part 1 of 2
This is an oldie but a goodie. Curtis Mock critiques 4 websites and show you what is wrong with each of them. Some of this info is dated now as it was several years ago when this critique was recorded. However, many of these lessons still apply today. Fix your website. It's your prospect's first impression of your business!
Old School Website Critiques - Part 2 of 2
This is an oldie but a goodie. Curtis Mock critiques 4 websites and show you what is wrong with each of them. Some of this info is dated now as it was several years ago when this critique was recorded. However, many of these lessons still apply today. Fix your website. It's your prospect's first impression of your business!
Keep Your Marketing Efforts Consistent
As you've likely learned by now, marketing isn't a one-time event, or even a series of one-time events. Marketing is fluid and continuous, one strategy flowing into the next, with multiple strategies going at any time. The best fitness business operators know this. Watch this quick tip to learn what they know.
Google Loves Three Things
Google reigns supreme as the search engine most people use to find a fitness service in your community. This video outlines three great ways to get Google's attention, causing the search results to have multiple results containing your content. NOTE: This video was recorded prior to Google including social media activity as one of the critical factors for getting ranked. So add this fourth strategy to the top of the list: Use social media for your business, and use it often.
The Secret To Getting Everything You Want
This is a visual reminder that it's our belief system, not our potential, that allows us to reach the results we want to reach in life. It's a more practical view of how "If you believe it, you can achieve it."
Selling Gym Memberships
Selling gym memberships becomes much easier if you follow an effective system. Follow along with Curtis on his car ride as he explains how he sells memberships.
Using Ugly Postcards
Everyone tries to make their direct mail postcards perfect and pretty. Well did you know that one of the most successful campaigns Fitness Marketing Group ever ran uses the ugliest postcard ever created. We used variations of this postcard multiple times at over 20 different gyms, and not one time did it fail to generate a positive ROI.
Personal Training Within A Health Club - Part 1 of 2
Pat Rigsby gives his take on building a personal training department within a health club. This is the first video of a two-part series. Enjoy!
Personal Training Within A Health Club - Part 2 of 2
Pat Rigsby gives his take on building a personal training department within a health club. This is the second video of a two-part series. Enjoy!
Marketing Strategies Workshop
That Curtis Mock is one funny dude. And he knows his stuff! This presentation was given by Curtis in Long Beach to a group of 100+ fitness business owners. It's good stuff and should provide plenty of ideas for you to better market your services.
Bootcamp/Trainer Marketing Presentation
This was a marketing presentation from Curtis Mock in Louisville at one of Pat Rigsby's mastermind events. You'll learn a few dozen of Curtis' favorite under the radar marketing strategies.